Water availability

For many people, the climate crisis still feels distant. Water is where it hits first: at the tap, in the fields and on the electricity bill. The goal was to explain how the climate affects water availability in the country, bringing the climate crisis closer to those who see it as distant. So we created an animated explainer video in the voice of one of the organization's own experts, using actual lines from the recording in the script. With more than 523,000 views, this is the most watched episode of the nine-video series by the NGO The Nature Conservancy (TNC) Brasil, which totals more than 856,000.

Credits