Lecture by Clóvis de Barros Filho
Animated promotional video. Pier 16 was bringing Clóvis de Barros Filho's talk "A vida que vale a pena ser vivida" to Londrina. The video had to take the campaign artwork to TV, the internet and WhatsApp without losing visual unity. We wrote the script and animated the film from the graphic piece, with art direction, voiceover and soundtrack validated before animation. Each channel got its own version: the TV version left room for RIC's sign-off, the internet version included the sponsors, and the WhatsApp version was designed for groups.
Credits
APPROVAL - Sergio Zanco
SCRipt - IRRA Studio
DIRECTION - IRRA Studio
ART DIRECTor - Rafaela Anegawa
ANIMATor - José Marcus "UZe"
VOICEOVER - Dayane Delfino
AUDIO - Marco Tureta