VIP Partner

Animated launch video for "Parceiro Vip". Viptech, a smart monitoring company from Paraná, was launching Parceiro Vip, a program for electronic security installers to sell and install its monitoring. The audience was technical, the content dense and the video ran over two minutes. IRRA delivered the script with the visual description already included and chose a character animation that shows the installer's day-to-day and makes a benefits program concrete. The video was used at the launch, with a version for WhatsApp, the channel where installers receive content, and became a reference for new clients.

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