Consultant’s Day
Personalized animated video for Natura on Consultant Day, with each consultant's name and photo applied programmatically. The animation had to work with any name and image, without losing the brand's delicacy, and be ready in about two weeks. We animated illustrations by Willian Santiago, with art direction by Tribal Worldwide and production by La Baraque Creative. The photo frame stayed static to receive the personalization, and the name box became a texture that adapts to any length.
Credits
APPROVAL - Tribal Worldwide e Natura
SCRipt - Tribal Worldwide
PRODUCTION - IRRA STUDIO
DIRECTor - José Marcus UZe
ART director - Willian Santiago
2d ANIMATors - José Marcus UZe, Breno Santilli, Marcela Cristina, Lucas Alves e Ricardo Emmã
AUDIO - Tribal Worldwide