Safety Instructions
2D animated safety video for visitors to ADAMA's crop protection plant, who need to know the rules before passing the turnstile. ADAMA was using an old six-minute video and wanted to explain PPE, escape masks and emergency routes clearly and in much less time. Before drawing, we toured the plant with the Safety team, and the visit guided the script and the art: simple lines, with every detail true to the regulations. The storyboard was approved scene by scene, and the new video replaced the old one in visitor onboarding.
Credits
APPROVAL - Marcia Marchi
SCRipt - IRRA Studio
PRODUCTION - IRRA STUDIO
DIRECTor - José Marcus UZe
ART DIRECTor - Dilan Gama
2d ANIMATor - José Marcus UZe
VOICEOVER - Felipe Vieira
AUDIO - IRRA Studio