Forest Restoration

The Nature Conservancy
Motion Graphics Explanatory

Restoring forests helps remove carbon from the atmosphere, but the topic usually stays among technical experts and managers. TNC Brasil wanted to show the general public why restoration is urgent and what it changes in the climate and in people's lives. As the second episode produced in the series, it followed the style set by the first. We turned the technical brief into a script and proposed a 1-minute version. Collages and text animations over forest footage show what is at stake. It has over 45,000 views on YouTube, in a series that totals more than 856,000.

Credits

APPROVAL - ERIK LOPES
SCRipt - jeferson santos
PRODUCTION - IRRA STUDIO
DIRECTION - BRENO SANTILLI
PROJECT MANAGER - ELIAS ARAKAWA
CUSTOMER SERVICE - José Marcus UZe
ART DIRECTOR - Ian Gabella e breeze mendes
editing - BRENO SANTILLI
2D ANIMATORS - BRENO SANTILLI e MARCELA CRISTINA
VOICEOVER - andré kuster
AUDIO - Ricardo Emmã

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Contact
Information

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Londrina PR - Brazil

hello@irrastudio.com

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