ExpoFrísia 2019
30-second TV spot and teaser for ExpoFrísia 2019. Frísia needed to bring producers from all over Paraná to its livestock genetics fair in Carambeí. The video, for TV and social media, had to convey tradition and give clear information about the event. IRRA created a teaser and a spot based on the brand identity, combining motion graphics with herd footage to give weight to the invitation. We also handled what usually holds up a broadcast: Ancine registration, slate and delivery to the TV stations. The spot aired on RPC in five markets.
Credits
APPROVAL - Willy e Luciano
SCRipt - Sarah Ribeiro Machado
PRODUcTION - IRRA Studio
DIRECTor - José Marcus UZe
ART DIRECTor - Breeze Mendes
2d ANIMATors - Breno Santilli e José Marcus UZe
VOICEOVER – André Rassi
AUDIO - Marco Tureta