Damages from Climate Change

Animated explainer video for the NGO The Nature Conservancy (TNC) Brasil about the cost of the climate crisis and who pays the most for it. The challenge: showing on YouTube the losses caused by extreme events, with data and sources, without driving viewers away. We built the animation around presenter Frineia Rezende's commentary, with illustrations and graphics that give shape to the numbers, and checked every figure with the authors of the brief. We also delivered a cut for Shorts. Result: the episode is part of the nine-video series that totals more than 856,000 views.

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