Brazil's Protagonism
The Nature Conservancy (TNC) Brasil wanted to explain the country's role in the climate agenda clearly and without jingoism. We turned the technical brief into a script and proposed a 1-minute version to speak to an audience that doesn't see Brazil as part of the solution. This animated explainer video was the first episode produced for a nine-video series and set the visual standard for the rest. The series totals more than 856,000 views on YouTube.
Credits
APPROVAL - ERIK LOPES
SCRipt - jeferson santos
PRODUCTION - IRRA STUDIO
DIRECTION - BRENO SANTILLI
PROJECT MANAGER - ELIAS ARAKAWA
CUSTOMER SERVICE - José Marcus UZe
ART DIRECTOR - Ian Gabella e breeze mendes
editing - BRENO SANTILLI
2D ANIMATORS - BRENO SANTILLI e MARCELA CRISTINA
VOICEOVER - bárbara lins
AUDIO - Ricardo Emmã