Soil Profile Construction
Animated explainer video for Belagrícola about Construção de Perfil de Solo (CPS), a program that analyzes the soil to guide growers' management. It was the central theme of Bela+ 2023, the company's major commercial event, and had to reach the big screen within a few weeks. We mixed vector art for the setting with digital painting for the soil profile to add texture and volume, and created a grower character so the audience could see themselves on screen. We approved and animated the frames in batches to meet the deadline, and delivered the subtitled video before the event.
Credits
APPROVAL - jose aurelio paschoal
SCRipt - belagricola E IRRA STUDIO
PRODUCTION - IRRA STUDIO
DIRECTION - breno santilli
PROJECT MANAGER - ELIAS ARAKAWA
CUSTOMER SERVICE - José Marcus UZe
ART DIRECTOR - Ian Gabella, breeze mendes e duda monteiro
2D ANIMATORS - BRENO SANTILLI, MARCELA CRISTINA, LUCAS ALVES E RICARDO EMMÃ
VOICEOVER - andré mateus
AUDIO - Ricardo Emmã