Forest Restoration

The Nature Conservancy
Motion Graphics Explanatory

Why is restoring forests urgent, and what does it change in the climate and in people's lives? That's what the NGO The Nature Conservancy (TNC) Brasil wanted to show the general public, on a topic that usually stays among technical experts and managers. The second video produced in the series, this animated explainer follows the language of the first: a technical brief turned into a script, a 1-minute version, collages and text animations over forest footage. The episode has surpassed 45,000 views on YouTube, in a series that totals more than 856,000.

Credits

APPROVAL - ERIK LOPES
SCRipt - jeferson santos
PRODUCTION - IRRA STUDIO
DIRECTION - BRENO SANTILLI
PROJECT MANAGER - ELIAS ARAKAWA
CUSTOMER SERVICE - José Marcus UZe
ART DIRECTOR - Ian Gabella e breeze mendes
editing - BRENO SANTILLI
2D ANIMATORS - BRENO SANTILLI e MARCELA CRISTINA
VOICEOVER - andré kuster
AUDIO - Ricardo Emmã

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Contact
Information

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